Anchor Your Career

Join a brokerage that values your integrity, supports your growth, and can help maximize your earnings.

Unlike other brokerages, you’ll never feel like you’re lost at sea

In the Navy, there is an old saying: “If you don’t know the answer to something, ask the chief.” A Chief Petty Officer is a high rank that takes years to accomplish.

At sea, a fouled anchor is one of the worst things that can happen to a ship, and only an expert can correct this and keep the ship on course.

“Ask the chief!”


In life and our career, we don’t know the answers to everything. What is important is that we know how to find the answers we’re looking for.


Our logo is symbolic of our commitment to guide you. When you need answers to tough questions, we will be there every step of the way.

Find out what we can do for you

Unwavering Support
You Can Rely On

Ready to find out more?

Feeling unsupported at your current brokerage? 

At Aweigh Real Estate, our leadership team and dedicated support staff are always here for you. 

From tech assistance to transaction management, you always have what you need to succeed.

Unwavering Support
You Can Rely On

Ready to find out more?

Feeling unsupported at your current brokerage? 

At Aweigh Real Estate, our leadership team and dedicated support staff are always here for you. 

From tech assistance to transaction management, you always have what you need to succeed.

A Compensation Model
That Grows With You

At Aweigh Real Estate, our competitive compensation model gives you the freedom to choose what best aligns with your goals and strengths.

Plus, we have a great program where you can earn additional income by referring agents to our team.

Our goal is to help you put more money in your pocket, and grow in all areas of your life that mean something to you.

Book a call and let’s explore the opportunities that await.

Unlock Real Growth With Icenhower coaching

Struggling to get and stay ahead? Our comprehensive training programs, including in-person sessions and online resources, are designed to keep you at the forefront of the industry. Learn from experienced professionals and take your skills to the next level.

In-Person Training Every Wednesday

Sharpen your skills with live training every Wednesday. From sales to closing, lead generation, and more – you’ll always learn something new that can help you get ahead.

Engaging Training Materials

Access an extensive library of actionable on-demand training via our training portal

Dedicated Mentors For New Agents

Four designated mentors to help with your first four transactions (one of which is a listing.)

Book a call and let’s explore the
opportunities that await.

gET eXCLUSIVE nINJA sELLING Training

Are You Ready to See What You’re Truly Capable of with Kenny’s Guidance and
the Power of Ninja Selling?

A Proven Framework for Real Estate Mastery

Master the RPM (Relationship, Planning, Mindset) model for sustainable success in the real estate business

Serve, Don’t Sell: The Secret to More Referrals

Learn to “stop selling” and “start solving” client problems effectively to unlock five-star service that gets you more referrals

Clients for Life Through Lasting Relationships

Develop skills to build strong, long-term client relationships

Weather Any Market with Confidence

Gain strategies to thrive in challenging market conditions so you can eliminate worries of uncertainty forever

Ready to stop grinding and start growing?
Let’s talk about how Ninja Selling and our proven strategies 
can help you build the real estate career—and life—you’ve always wanted.

Accelerate Your Brand With
Proven Marketing Support

Overwhelmed by marketing tasks? We’ve got you covered. 

Aweigh Real Estate offers robust marketing support, including help developing your personal brand, digital campaigns, and all the necessary marketing materials to promote your business effectively.

We succeed when you succeed.

Our Values That Build
Great Professional And Personal Lives

Act With Integrity

Nothing else matters without integrity. Fake people don’t make an impact.

Be Committed To Service

Real success is found through collaboration without expecting rewards in return.

Grow Through Learning

Education is a never-ending process even though we’re experts in our craft. We thrive on curiosity and the desire to constantly expand our horizons as professionals and individuals.

Have Determination

Commitments mean something, which means people either find a way or find an excuse. We applaud perseverance in seeing goals through to the end.

Focus Your Energy

Extraordinary results in all areas of life boil down to one key thing: FOCUS. Whatever you’re doing, be 100% present.

Tools That Work With You,
Not Against You

Tired of struggling with complicated software and tools? When you have work to do, the last thing you want is to fight with technology.

At Aweigh Real Estate, we provide intuitive tools like Sierra Interactive or BoldTrail and BrokerMint to streamline your workflow and enhance client management. 

Say goodbye to inefficiencies and hello to increased productivity.

Book a call and let’s explore the opportunities that await.

Meet The Founder, Kenny Letner

Kenny Letner is the founder of Aweigh Real Estate. After spending two decades in the United States Navy as a Senior Chief Petty Officer, Kenny found his way into Real Estate.

It didn’t take Kenny long to realize that the current approach to Real Estate was lacking something. There had to be a better way…

That’s exactly what Kenny set out to do after he got his Broker’s License. Thus, Aweigh Real Estate was established.

Throughout Kenny’s career, he has successfully launched a variety of successful companies.

Kenny thrives on instilling his wisdom in others, helping countless agents start and thrive in their careers. To this day Kenny has trained thousands of agents on a national level and is a renowned keynote speaker at various conventions.

Ready to learn from Kenny?

Dismantle The Real Estate Roller Coaster.

Dismantle The
Real Estate Roller Coaster.

Take Back Control Of Your Life, Career, And Business.

Discover how to build a permanent, purposeful, and profitable business in Accidental Real Estate – without burning out.

What you’ll learn:

Read Some Reviews

Accidental Real Estate Now Available On

Aweigh to Give Back

When you join Aweigh Real Estate, you become a part of something bigger. Kenny Letner (founder) has successfully launched several events and initiatives to help the local community.

  • Last Thanksgiving, Kenny led a food drive for Hampton Roads that was a great success that helped many people.

 

  • Kenny sponsors real estate scholarships for Veterans by covering their schooling costs when they join Aweigh Real Estate. Uplifting other Veterans is a big part of Aweigh’s commitment to making the world a better place.

Aweigh Real Estate encourages agents to participate in community service to create a supportive and empathetic culture. Plus, it is simply the right thing to do. Here, values mean something.

Work In An Office That Inspires

Experience the difference of working in a modern, well-equipped office designed to boost productivity and collaboration.

Book a call and let’s explore the opportunities that await.

Leadership That Takes Care of Their Own

testimonials

BOOK A CALL AND JOIN THE AWEIGH TEAM

Ready to Dive Into The Next Stage Of Your Career?

Now is your chance! Book a call with Kenny Letner today and discover how Aweigh Real Estate can change the entire trajectory of your real estate career.

Click the button below to schedule your appointment today.

Table Of Contents

Introduction

Chapter One – What is Accidental Real Estate? p. 1
Chapter Two – Where do Leads Come From? p. 11
Chapter Three – How to Manage Leads p. 25
Chapter Four – Avoid the Roller Coaster Paycheck p. 39
Chapter Five – Time Blocking and Self-Management p. 53
Chapter Six – Managing a Businesss p. 67
Chapter Seven – Professional, Not Personal p. 83
Chapter Eight – Perspective Matters p. 99
Conclusion – p. 103
Final Words of Encouragement – p. 105
About the Author – p. 107

WAIT, BEFORE YOU GO!

Our Blueprint for Success

This will help you define and develop a long-term strategy to take your real estate career to the next level.
No other team offers this level of personalized service to it’s agents.

We respect your privacy and will not sell, rent, lease or give away your information to any third party.
By providing your contact details, you agree to be contacted by Aweigh Real Estate, about career opportunities, upcoming events and special offers.

Karen Darden
Directory of Events Broker NC
 

Karen Darden is a prominent real estate agent with Aweigh Real Estate, based in Virginia Beach, Virginia. Known for her dynamic involvement in the local real estate community, Karen combines her professional expertise with a deep commitment to organizing and participating in events that enhance both the industry and the community.

With a background in interior design, Karen leverages her creative skills to help clients visualize the full potential of properties. This unique perspective has not only set her apart in the competitive Hampton Roads real estate market but also contributed to her success in facilitating numerous property transactions.

Karen is particularly passionate about community engagement and regularly participates in events that bring together real estate professionals, clients, and local residents. She plays a vital role in organizing open houses, charity events, and educational workshops aimed at fostering a more informed and connected community. Her efforts extend beyond just real estate transactions; she is dedicated to creating memorable experiences that strengthen community ties and provide valuable insights into the real estate market.

Her commitment to service and community involvement has earned her a respected place among her peers and clients alike. By blending her professional acumen with a genuine passion for community events, Karen Darden continues to make a significant impact in Hampton Roads, both as a top-tier real estate agent and as a dedicated community leader.

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Janet Jones
Director of Property Management
 

I’ve been a real estate agent and property manager in Hampton Roads for more than 16 years.

As a mother of two daughters, aged 19 and 28, and a grandmother to a 7-year-old grandson, I understand the importance of finding a safe and secure home for you and your loved ones. As a property manager, my goal is to take the fear out of renting your property and provide you with peace of mind.

I believe in providing personalized customer service to both owners and tenants, as communication is key to successful property management. As your property manager, I am your eyes and ears, and I take my responsibility seriously. As just one example, I ensure the safety of your property by giving my business card to your neighbors so they can keep an eye on it.

In addition to managing your property, I am happy to help investors determine the return on investment for potential rental properties. I am also experienced in handling any work being done to the property through insurance claims as well as home warranties.

I am committed to making property management simple and stress-free for you.

Let me take care of the details so you can focus on what really matters – your family and your investments.

.

Erin Alford
North Carolina Broker In Charge Broker
 

Erin Alford serves as the Broker in Charge of Aweigh Real Estate’s North Carolina office, bringing a wealth of experience and a dynamic leadership style to the team. Known for her exceptional knowledge of the real estate market and her dedication to mentoring agents, Erin has been instrumental in the growth and success of the North Carolina branch.

Erin’s career in real estate is marked by her unwavering commitment to excellence and her ability to navigate complex transactions with ease. She is highly regarded for her thorough understanding of contract law and her ability to provide strategic insights that benefit both clients and agents. Her leadership ensures that the North Carolina office operates smoothly and efficiently, maintaining the high standards set by Aweigh Real Estate.

Erin’s role extends beyond daily operations; she is actively involved in organizing community events and professional development workshops, which not only enhance the skills of her agents but also strengthen community ties. Her efforts in these areas reflect her belief in the importance of giving back and contributing to the overall growth of the real estate industry in North Carolina.

Erin Alford’s leadership at Aweigh Real Estate exemplifies the firm’s commitment to excellence, integrity, and community engagement, making her an invaluable asset to both the company and the real estate community in North Carolina.

.

Kenneth Letner
Principal Broker VA Qualifying Broker NC
 

Kenny Letner serves as the Principal Broker and leader of Aweigh Real Estate, where his visionary leadership and extensive industry experience have propelled the firm to new heights. Featured on the cover of Real Producers magazine, Kenny’s journey from a decorated Navy Senior Chief Petty Officer to a respected real estate broker is a testament to his dedication and dynamic approach to coaching and mentoring.

Kenny’s leadership is deeply rooted in the values he learned during his 20 years in the United States Navy. As an independent duty Corpsman, he developed exceptional problem-solving skills and a commitment to integrity and responsibility. These qualities have seamlessly transitioned into his real estate career, where he emphasizes the importance of understanding and adhering to contracts, maintaining professionalism, and fostering a supportive and knowledgeable team environment​ (Real Producers Magazine)​.

At Aweigh Real Estate, Kenny is not just a broker but a dynamic coach and mentor who is passionate about the success of his agents. He ensures that every agent is well-versed in contract details and equipped to handle any situation with confidence. His mentorship goes beyond traditional training, focusing on building strong relationships and encouraging continuous learning and development. This hands-on approach has created a thriving, family-like atmosphere at Aweigh Real Estate, where agents feel supported and empowered to achieve their goals​ (Real Producers Magazine)​​ (Audible.com)​.

Kenny’s feature in Real Producers magazine highlights his significant contributions to the real estate community and his innovative leadership style. The cover story delves into his journey, showcasing his achievements and the impact he has made on the industry. It serves as a recognition of his hard work, dedication, and the respect he commands among his peers.

Under Kenny’s leadership, Aweigh Real Estate has flourished, becoming a beacon of excellence in the Hampton Roads area. His ability to combine military precision with compassionate mentorship makes him a standout leader, driving both the firm and its agents toward continued success.

.

Craig Jones
Managing Broker / Sierra Interactive Specialist
 

Craig Jones is the Managing Broker for Aweigh Real Estate, where his exceptional leadership skills and extensive knowledge of the local market and contract law have significantly contributed to the firm’s success. With a career spanning over a decade, Craig brings a wealth of experience and expertise to his role, making him a pivotal figure in the Hampton Roads real estate community.

Craig’s leadership style is characterized by his commitment to excellence and his ability to mentor and guide his team of agents. He emphasizes the importance of understanding the intricacies of real estate contracts, ensuring that all transactions are handled with the utmost professionalism and legal compliance. His deep knowledge of local market trends allows him to provide invaluable insights to both clients and agents, helping them make informed decisions that maximize their investments.

As Managing Broker, Craig is responsible for overseeing the daily operations of Aweigh Real Estate, implementing strategic initiatives, and fostering a collaborative environment that encourages continuous learning and development. His hands-on approach and dedication to client service have earned him a reputation as a trusted advisor and leader in the industry.

Craig’s contributions extend beyond his brokerage responsibilities; he is actively involved in community events and professional organizations, demonstrating his commitment to the growth and development of the Hampton Roads area. His ability to navigate the complexities of the real estate market with precision and integrity has made him a respected and influential figure in the region.

Under Craig’s leadership, Aweigh Real Estate continues to thrive, offering top-notch services to clients and maintaining a strong presence in the competitive Hampton Roads market. His strategic vision and unwavering commitment to excellence ensure that Aweigh Real Estate remains a leader in the industry.

.

Abbie Watkins
Director of Operations / Transaction Coordinator Director
 

Abbie Watkins serves as the Director of Operations at Aweigh Real Estate, a leading firm in Hampton Roads, Virginia. In her role, Abbie is pivotal in streamlining the company’s operations, ensuring that both agents and clients receive exceptional support and services. Her expertise spans across various facets of real estate management, from overseeing day-to-day activities to implementing strategic initiatives that enhance the firm’s efficiency and client satisfaction.

Abbie’s commitment to excellence is evident in her proactive approach to problem-solving and her ability to foster a collaborative environment within the company. She is instrumental in organizing and managing events that promote community engagement and professional development for agents. These events not only showcase the company’s properties but also provide valuable networking and educational opportunities for clients and industry professionals alike.

Under Abbie’s leadership, Aweigh Real Estate has seen significant growth, thanks to her dedication to maintaining high standards of professionalism and her innovative strategies to improve operational workflows. Her contributions have been crucial in positioning Aweigh Real Estate as a trusted and respected name in the Hampton Roads real estate market

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Guide

Free Business Planning Guide

Let us help you organize your success with our comprehensive Business Planning Guide. This incredible resource is our gift to you to help you become a better, more productive agent.